Thursday, January 22, 2026
Entertainment
4 min read

The Traitors Takes Over the White Cliffs of Dover for Finale

BBC
January 21, 20261 day ago
The Traitors projection seen on the White Cliffs of Dover

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BBC Creative projected a "Traitors"-themed message onto the White Cliffs of Dover ahead of the show's finale. The display, featuring the slogan "The time for chalk is almost over," and symbols like firepits, commemorates the show's popularity and its dramatic elements, referencing host Claudia Winkleman's catchphrase and the show's finale mechanic.

Ahead of the BBC show's highly-anticipated Friday finale, BBC Creative has displayed a Traitors-themed projection on the White Cliffs of Dover. Hosted by Claudia Winkleman, The Traitors follows 22 contestants as they try to find the traitors among them who kill off players in the middle of the night in an attempt to win a cash prize of up to £120,000. The projection reads: "The time for chalk is almost over." Susan Ayton, creative director at BBC Creative, said: "The Traitors has become a true national obsession, and we wanted to mark the show's final week with something suitably dramatic." The phrase is a play on words of Winkleman's well-known phrase, "the time for talk is over," which ends the roundtable discussions, prompting players to vote to decide who is the next to be banished from the castle. The display also includes The Traitors' logo above the text and is accompanied by projections of green and red firepits. This is a nod to the fire of truth, a firepit in the show's finale which is used by contestants to decide whether to end the game, or to keep banishing players. Finalists vote by choosing a pouch which is thrown into the fire. If the fire turns red, it indicates a vote to banish again, but if it turns green, it means the player is voting to end the game.

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    The Traitors Projection on Dover Cliffs: BBC Finale