Represent and Puma Unveil New Basketball Collection

is continuing its fruitful fashion-meets-sport collab with UK streetwear brand Represent, this time “rewriting the playbook of basketball-inspired staples”. Fusing “Heritage Hoops Energy with Modern Streetwear”, it brings the two brands neatly together with a campaign fronted by German NBA star Dennis Schröder who “embodies the collection’s balanced fusion of court performance and off-court style”. The “simple yet elevated collection” spans footwear and apparel that’s “highlighted by expressive and detailed cut-and-sew designs”, as well as a fresh interpretation of Puma’s All-Pro Nitro 2 sneaker.