Netflix Rolls Out Vertical Video Features for Mobile in 2026

Netflix has been testing new vertical video features, which it plans to roll out later in 2026. Speaking on its earnings call Tuesday, Netflix co-CEO Greg Peters said the streamer had already been featuring a vertical video feed in the mobile experience for the past several months, which includes clips of Netflix shows and movies. That will likely soon include other new content types, including video podcasts, which began streaming on the platform in January. “You can imagine us bringing more clips based on new content types, like video podcasts, which Ted [Sarandos] mentioned that we’re adding to the general service. We’ll bring the sort of appropriate components of that into that vertical video feed,” Peters said. He added that the company is also working on a new mobile user interface that will “better serve the expansion of our business over the decade to come.” “We’re going to roll this out later in 2026 and just like our TV UI, it then becomes a starting point, it becomes a platform for us to continue to iterate, test, evolve and improve our offering,” Peters said. The moves come as consumers increasingly view more content on their phones, and as Netflix surveys its competitive threats, which it says now includes social media platforms such as Instagram.