Technology
7 min read
Infinix NOTE Edge Unveiled with Stunning Ten-Dimensional Holographic Reveal
Trend Hunter
January 20, 2026•2 days ago
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Infinix launched its new smartphone, the NOTE Edge, with a holographic spectacle called the 'Ten-Dimensional Reveal' in Jakarta. The event used synchronized performances, lasers, and light painting to showcase the phone's ten superior facets, including design, speed, and AI. This immersive marketing effort aimed to frame the NOTE Edge as a product of technological and creative innovation.
Infinix Introduces the NOTE Edge with the Ten-Dimensional Reveal
Kalin Ned — January 20, 2026 — Tech
Infinix has officially premiered its new smartphone — the NOTE Edge — through an elaborate holographic spectacle termed the 'Ten-Dimensional Reveal.' This promotional event was staged on a beach in Jakarta.
The holographic and light-based artistic presentation was designed to creatively reinterpret the device’s proclaimed ten facets of superiority, which are said to encompass areas such as design aesthetics, processing speed, battery life, display quality, and artificial intelligence capabilities.
Infinix's holographic spectacle featured synchronized performances combining choreographed dance, an extensive LED matrix, laser projections, and light painting, all intended to translate the phone’s advertised features into an immersive sensory experience for the audience. This, in turn, framed the NOTE Edge within a context of technological and creative innovation.
Image Credit: Infinix
Trend Themes
1. Immersive Marketing Experiences - Brands are utilizing immersive marketing events to transform traditional product launches into multi-sensory experiences that captivate audiences.
2. Holographic Display Technology - The use of holographic displays in promotional events signals a shift towards more interactive and engaging advertising mediums.
3. Integration of AI in Storytelling - Incorporating artificial intelligence capabilities into narrative-driven events showcases novel ways to highlight technological advancements in consumer products.
Industry Implications
1. Event Planning and Production - There is a burgeoning demand for event planners who can integrate cutting-edge technology like holography and synchronized performances into their designs.
2. Consumer Electronics - The innovative showcase of smartphone features through artistic spectacles opens new avenues for consumer electronics companies to differentiate their products creatively.
3. Marketing and Advertising - Marketing firms are increasingly exploring sophisticated visual technologies to create meaningful and memorable brand experiences.
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