Friday, January 23, 2026
Economy & Markets
4 min read

Former Nintendo President Doug Bowser Appointed to Hasbro's Board

Nintendo Life
January 20, 20262 days ago
Former Nintendo Of America President Doug Bowser Joins Hasbro's Board Of Directors

AI-Generated Summary
Auto-generated

Former Nintendo of America President Doug Bowser has joined Hasbro's board of directors. This appointment was confirmed by Hasbro, which also announced Carla Vernón of The Honest Company as a new board member. Bowser's move follows his retirement from Nintendo. Hasbro owns numerous popular brands including Transformers, G.I. Joe, Magic: The Gathering, and Dungeons & Dragons.

Following his retirement as President and COO of Nintendo of America, Doug Bowser has now joined the board of directors for toy manufacturer Hasbro. This news come directly from Hasbro itself, with the firm confirming the appointment of Bowser alongside Carla Vernón, CEO of The Honest Company, a digital-first consumer goods company founded by actress Jessica Alba. Hasbro, of course, is much more than a mere toy manufacturer, and owns the trademarks and products of Kenner, Milton Bradley, Parker Brothers, and Wizards of the Coast. The latter company is responsible for the ludicrously popular Magic: The Gathering and Dungeons & Dragons, while huge brands like Transformers and G.I. Joe also fall under Hasbro. Here's what Rich Stoddart, Chair of Hasbro's Board of Directors, had to say: Meanwhile, Doug Bowser's successor at Nintendo, Devon Pritchard, has kicked off 2026 as Nintendo of America's new President and COO. She made her first public appearance in the role at the 15th Annual New York Game Awards, delivering a pre-recorded message to praise the event and the nonprofit 'Playing With Purpose' writing programme.

Rate this article

Login to rate this article

Comments

Please login to comment

No comments yet. Be the first to comment!
    Doug Bowser Joins Hasbro Board: Ex-Nintendo President