Atlantic Canadians Brace for Financial Challenges: New Survey Reveals Deep Anxiety

A survey shows three in five of Atlantic Canadians are heading into the new year bracing for mounting financial challenges. The MNP Consumer Debt Index shows 61 per cent anticipate rising housing pressures – among the highest levels of all provinces and nearly seven in ten expect the cost of living to worsen. MNP says the pessimism extends well beyond prices, reflecting a broader sense that economic conditions will deteriorate in 2026. The firm says 63 per cent of Atlantic Canadians anticipate pressure from interest rates and inflation, and more than half (53 per cent) foresee a worsening job market. Despite widespread concern about costs, debt, and the year ahead, relatively few Atlantic Canadians are turning to professional support when facing financial stress. Just over one in ten of us say they have sought advice from a financial professional. Karen Aylward, a licensed insolvency trustee with MNP, says going by a budget a making adjustments where necessary can reduce a lot of stress. “However, burying your head in the sand and not opening the mail is just kicking the can down the road. You don’t feel the pinch now, but it’s important to address things now and if that means hiring a professional, then that’s the route to go,” she says.