10six Games Unveils "YOU vs ZOMBIES" Coming Summer 2026

Home Press releases 10six Games Unveils "YOU vs ZOMBIES" Coming Summer 2026 Press release 10six Games Unveils "YOU vs ZOMBIES" Coming Summer 2026 FOR IMMEDIATE RELEASE [CARDIFF, 21ST JANUARY 2026] Independent Welsh game development studio 10six Games, comprised of industry veterans from Rockstar Games, Aardman, and the co-founder of 2K Games, today announced YOU vs ZOMBIES, a high-intensity, sardonic, roguelite, which will be launching into Early Access on Steam in August 2026. The world has ended. Humanity has fallen. Only three wizards remain in the ruins: Ash, Morgan, and You. A desperate plan is formed: in order to save the world, you must abandon your body and become a time-traveling wizard ghost. Using The Ritual, you hurl yourself back through time to the start of the outbreak in search of someone - anyone - to possess who might survive long enough to change things. Whether you become a fire-breathing ballerina, a spell-slinging punk-rocker who likes red spiders, or a tsunami-riding mai-tai surfer, you have one mission: travel back through time to rewrite the future and fix the apocalypse, armed with nothing but magic, bad decisions, and the faint hope you can fix humanity’s mess. (Or… y’know… make it worse.) A Fundamentally New Story Driven Experience About Time, Trauma, and Tactics You sacrificed your body to save the world. Now you’re borrowing someone else’s. Again. And again. And again. And again… Possess the past. Master combat. Face your trauma. Or else bury it like normal people. Personalised Heroes - Describe who you want to be and let The Ritual do the rest. It pulls your host from across the timeline, generating personalised spells and abilities built just for you. Playable within seconds and fully rendered in our game’s art style. Your Story, Your Rules - This is an apocalypse built by you with personalised missions, objectives, spells, witty quips and war cries, backstory, and bosses based on how you performed The Ritual. Fast-Paced Shmup Combat - Dodge, weave, and hurl spells through hordes of undead in high-intensity, ARPG-inspired combat as you fight to survive overwhelming odds. Complex Boss Fights - Face bosses specifically designed to challenge your hero's traits and your reflexes. The Trauma System - Killing zombies is traumatic. Dying repeatedly doesn’t help. Progressing means balancing skill trees against managing the psychological fallout of surviving the apocalypse again and again… and again. Difficulty Loops: Level up quickly in high-intensity loops, unlocking new skills and stats. Scale the challenge to match your mastery. This is only the beginning. Over the coming months, we will be rapidly expanding the gameplay features and experience. This is just a first taste of the chaos to come. For now, kill zombies. Fix time and stuff. Try not to lose your marbles. Suppose you should wishlist this now. YOU vs ZOMBIES represents a pivotal shift in how Triple III games can be built. By leveraging their “Infinity Platform”, a proprietary Generative AI platform constrained by expert human design, 10six Games is building LLM-assisted personalized run-time game experiences that were, before recent advances, entirely impossible. Customisation in runtime, in seconds. 10six Games Co-Founder and Creative Director Lee Cummings said: “10six Games was born out of the belief that we could harness exciting new technologies, like Google’s Gemini models, image generation models like Z-Image, and solutions from partners like FAL.ai. to unlock a new breed of gameplay experiences. We set out to create the rules AI would need so that we could create a fun, balanced, beautiful experience, and let it be malleable for all users.” 10six Games Co-Founder and CEO Susan Cummings continued: “The story I really want to tell is the fact that we’ve made this with a team of eight people; artists, writers, and engineers. What AI has allowed us to do is to extend and build upon our expertise, and create something you couldn’t possibly do without AI. Our game, YOU vs Zombies, allows YOU, as the player, to play through your own customized horror comedy storylines. Whoever you are, whatever you look like, wherever you live. You are the star, in a way never before possible.” INSERT 10six Games Co-Founders, Lee Cummings (Left) and Susan Cummings (Right) Jack Buser, Global Director for Games, Google Cloud said: “AI is evolving from a back-end development tool into a core part of the player experience. 10six Games is proving this by weaving Gemini into the heart of their gameplay. It’s more than just a technical feat; it’s a fun, playable look at the future of the industry. They're delivering the kind of deep personalization that was simply impossible to build before now.” Nick Button-Brown, UK Game Angels said: “I think 10six’s approach to hyper-personalised game development is a really exciting step for the games industry and that kind of real innovation can be very challenging. Susan, Lee and the team are an amazing group, who work well together, and I'm looking forward to being part of their journey.” To stay one step ahead of the apocalypse and be the first to hear about our private BETA, join the 10six DISCORD –ENDS– Email contact for further assets & interview requests - 10sixGames@AnsibleComms.com Website - https://10sixgames.com Discord - https://discord.gg/V7N2qWU2VR LinkedIn - https://www.linkedin.com/company/10six-games TikTok - https://www.tiktok.com/@youvszombies Instagram - https://www.instagram.com/youvzombies Bluesky - https://bsky.app/profile/youvszombies.bsky.social Facebook - https://www.facebook.com/youvszombies YouTube - https://www.youtube.com/@10sixGames The Developer Story: 10six Games About 10six Games: 10six Games is a studio founded by creative game developers, artists and engineers. The co-founders have been making video games together for nearly 30 years including stints at Rockstar Games, Tiny Rebel Games, and co-founding 2K Games and 2K Sports. The team is made up of senior multi-disciplined professionals across engineering, development, writing, game design, and art. They are all friends who have worked together for years and started this team with a shared passion and goal: to experiment and discover what new game experiences LLMs could make possible. Our Mission: 10six Games was founded by a small, close-knit team, to experiment and answer a question regarding LLM (and related) technologies: what sort of games could we make that would be otherwise impossible? What magic could we find? Our Philosophy: Player Centric and Customizable: We believe we can use LLMs to let a player be anyone they want to be. That this is the future of player personalisation and that this is the first real solution to representation and diversity in gaming. Ethical Innovation: We use AI to empower our designers, not to replace them. Every line of generated text and every procedural encounter is filtered through our "Infinity Platform” to ensure it meets our high standards for fun and fairness. Team Credibility: The game is built by a team of experienced game industry veterans. The Result: A game where AI responds to the player's creativity with playable scenarios, rather than just generating static text. 10six Games is supported by: The UK Game Angels, Playcap (female game industry angel network), British Business Bank, Andover Ventures, Untamed Ventures, and an enviable roster of 26 game industry veterans including John Wright, Dilpesh Parmar, Nick Button-Brown, Tracey McGarrigan, Jon Gillard, Bruce Grove, Felix Wang, Steve Tinkler, Bibbi Wikman, Bill Jackson, and an angel syndicate led by Huw Bishop supported by Angels Invest Wales. How Does It Work? The Human-Led Creative Process AI doesn't write our story; it writes a story within a world which our creative team has designed. The Ritual takes what you describe and the world we’ve built – its art, biomes, enemy types, magic systems and overarching lore – and turns it into gameplay that’s personal to you. These aren't AI suggestions; they are human-designed game mechanics and rules that AI must follow. During The Ritual, you describe your hero – their name, and how they look, plus curious nuggets about what they love, hate, are known for etc. When you describe your hero as "a punk rocker who fears spiders and loves the color red," our platform triggers a process and system instructions that work hand-in-hand with Gemini AI. We send your input along with our own carefully crafted guidelines that tell Gemini exactly how to evaluate content appropriateness. All storytelling is orchestrated by logic the engineering team designed, not AI deciding what happens next, alongside a story bible and character descriptions, creating assets, in real time, to craft your customized gaming experience. All character visuals are generated using a custom AI model (LoRA) trained exclusively on our own artwork. It understands how we draw faces, hairstyles, armour, and bodies – the rules, proportions, and style choices behind the art – rather than copying individual images or creating its own. This means when your character gets generated, it is not generic AI art; it is our artistic DNA interpreting your imagination. While The Ritual could find anyone at all in the past, we’ve also implemented layers of safeguards to ensure only true heroes can be recruited to the war effort. The result is a caricature of your hero, rendered in our visual language. Similarly, character abilities aren't randomly generated; they follow strict mathematical systems. When Gemini generates a Unique Spell, for example, the damage, archetype, name, colours, and parameters, come from us. If you have questions, or would like more information, please reach out to us, or keep an eye on our channels for future technical deep dives.